Are you looking for an exciting opportunity in Digital Marketing? Live Digital – Go to Market Recruitment Agency is actively hiring a Media Strategist in Dubai, United Arab Emirates. This is a great opportunity for professionals with experience in digital marketing to advance their careers with a reputable organization.
About the Role
Live Digital – Go to Market Recruitment Agency is seeking a dynamic and skilled Media Strategist to join their team in Dubai, United Arab Emirates. As a full-time position, this role offers the chance to make a significant impact within the organization while working alongside an experienced team. The ideal candidate will bring mid-senior level expertise and a passion for delivering results in the digital marketing field.
Key Responsibilities
- About Us This marketing agency is hiring a commercially minded, hands-on Media Strategist to own and scale paid campaigns across Google and Meta, while supporting expansion into new platforms
- As a UK-headquartered business operating globally, strong professional English communication is essential
- You will take full ownership of assigned products, accountable for lead volume, CPA, quality, and margin performance
- Reporting to the Head of Media, you’ll execute strategy while driving day-to-day optimisation and growth
- This is a delivery-focused role with clear commercial performance expectations — not a coordination position
- Responsibilities: Owns paid media strategy and execution for assigned products Builds, launches, and scales campaigns across Google Ads and Meta Manages performance against clear CPA, ROAS, and margin targets Monitors campaigns daily and makes decisive optimisation changes Tests new creative approaches, audiences, bidding models, and landing page strategies Develops and iterates ad copy across Google and Meta, including RSA headline and description variants, Meta primary text and CTAs, and landing page messaging Briefs creative assets with clear strategic rationale and systematically tests messaging hypotheses using performance data to inform future iterations Contributes to expansion into new platforms such as YouTube, TikTok, Native, and Programmatic where commercially justified Collaborates closely with Tech, Ops, and Content teams to improve lead quality and conversion efficiency Uses data to generate insights by identifying trends, diagnosing issues, and proposing clear action plans Leverages generative AI tools to research products and markets, generate insights, and analyse campaign data to identify efficiency gains and commercial opportunities Provides structured and concise performance reporting to the Head of Media Qualifications: Has 3–7 years of experience managing paid media campaigns, with strong hands-on expertise in Google Ads and Meta (5+ years preferred) Demonstrates proven experience running lead generation campaigns with clear commercial accountability Has a strong track record of working against strict CPA and performance targets Possesses strong analytical capability and is comfortable working with performance data on a daily basis Demonstrates strong commercial awareness, with a clear understanding that success is measured by profitability and scalability rather than traffic alone Brings experience across additional platforms such as Bing, YouTube, Native, TikTok, and similar channels, which is considered advantageous Has experience marketing within regulated sectors such as financial services, insurance, legal, or healthcare; familiarity with FCA advertising standards or equivalent is highly advantageous Actively uses generative AI tools such as Claude, ChatGPT, or equivalent platforms as part of daily workflow, including copy generation, creative briefing, performance analysis, and reporting Demonstr
Skills Required
- Media Strategist
- Meta
- English
- CPA
- Reporting
- Head
- Media
Preferred Qualifications
- Bachelor’s degree in a relevant field (or equivalent practical experience)
- Mid-Senior level experience in digital marketing or a closely related field
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
- Proven ability to work in a fast-paced, dynamic environment
- Experience working in the UAE or GCC region is a plus
Why Consider This Role
Joining Live Digital – Go to Market Recruitment Agency as a Media Strategist means becoming part of a forward-thinking team that values talent and innovation. Located in Dubai, United Arab Emirates, you’ll be working in one of the world’s most dynamic business hubs. This role offers competitive compensation, professional growth opportunities, and exposure to international best practices in digital marketing.
How to Increase Your Chances of Getting Selected
Resume Tips
- Tailor your resume specifically for the Media Strategist role — mirror keywords from the job description
- Quantify achievements (e.g., “Increased revenue by 30%”, “Managed a team of 10”)
- Keep your resume to 1–2 pages, clean format, ATS-friendly fonts
- Add a strong summary statement at the top with your years of experience and specialization
ATS Keywords to Include
Make sure your CV includes these relevant keywords: Media Strategist, Google, Meta, English, CPA, Reporting, Dubai, Full-time, Digital Marketing
Interview Preparation
- Research Live Digital – Go to Market Recruitment Agency’s background, products/services, and recent news
- Prepare examples using the STAR method (Situation, Task, Action, Result)
- Be ready to discuss UAE market dynamics and how they apply to your role
- Ask thoughtful questions about team culture, KPIs, and growth opportunities
How to Apply
Click the button below to view the full job details and submit your application directly on LinkedIn. Make sure your profile is updated and your resume is tailored to this role before applying.
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