About the Role
Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world’s most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day
The Sr. Performance Marketing Specialist is responsible for defining, launching, and scaling performance marketing strategies across Al Futtaim Retail in the Middle East and Asia. The role involves managing performance marketing outcomes in MENA and Asia, focusing on growth, efficiency, and market scaling, while supporting brand awareness and customer value. The Specialist will also align performance marketing activities with brand objectives, stock availability, and product priorities.
Define, launch, and scale region-specific performance marketing strategies to drive traffic and grow sales.
Key Responsibilities
- Own and optimize the delivery and performance of paid search, paid social, display, and programmatic campaigns across retail platforms like Google, Meta, and other relevant tools.
- Manage multi-channel and multi-market paid media budgets to achieve revenue, ROAS, CAC, and customer acquisition targets.
- Collaborate with Brand, Digital Trade, and CRM teams to align paid media activities with stock availability, product priorities, and broader marketing calendars.
- Oversee the development and optimization of performance marketing creative and content assets, ensuring alignment with brand standards and performance goals.
How to Apply
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