Company: Tabby FZ LLC
Location: United Arab Emirates
Type: Full-time | On-site
Experience: 4-6 years
Key Skills: Copywriting | Content Strategy | Fintech Marketing | Email Marketing | Product Marketing | Arabic Copywriting
Tabby helps users take control of their finances by offering flexible, interest-free payment solutions across the UAE, KSA, Egypt, and Kuwait. Partnering with global brands like H&M, Adidas, and IKEA, they provide a seamless shopping experience.
Department: Brand Studio | Reports To: Nurah Rashed
About The Role: Tabby is looking for a Senior Copywriter to join their Marketing team and lead creative copy across product marketing campaigns. You’ll craft clear, engaging messaging for financial products like Tabby Card, making complex finance concepts easy to understand, relatable and creatively compelling.
Key Responsibilities:
- Lead copy strategy and execution across emails, push notifications, in-app communications, and product launches
- Translate complex financial concepts into simple, compelling narratives
- Shape messaging architecture across the full customer lifecycle
- Partner closely with designers, product managers, and brand strategists
- Develop tone-of-voice guidelines and ensure brand consistency
- Write for diverse audiences across UAE, KSA, Egypt, and Kuwait
- Test, iterate and optimise copy for conversion and engagement
Requirements:
- Proven experience in fintech, e-commerce, or consumer product copywriting
- Exceptional ability to simplify complex financial messaging
- Strong understanding of digital channels and performance copy
- Arabic copywriting skills are a significant advantage
- Experience working in fast-paced product environments
Why Consider This Role
This role at Tabby FZ LLC in United Arab Emirates is an excellent opportunity for Digital Marketing professionals. Dubai and the UAE continue to rank among the world’s fastest-growing markets, offering competitive compensation and unmatched career growth.
How to Increase Your Chances
- Tailor your CV to match the Senior Copywriter requirements
- Quantify your past achievements with numbers and results
- Research Tabby FZ LLC thoroughly before applying
- Include ATS keywords: Copywriting, Content Strategy, Fintech Marketing, Email Marketing, Product Marketing
- Prepare STAR-method answers for your interview
How to Apply
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