Job at a Glance
- ๐ Location: Dubai, Dubai, United Arab Emirates
- ๐ข Company: TennisShop.ae
- ๐ผ Employment Type: Full-time
- ๐ Seniority: Entry level
- ๐๏ธ Function: Marketing and Sales
- ๐ญ Industry: Retail
- ๐ Date Posted: 2026-08-07
- ๐ Category: Digital Marketing
About the Role & Company
A new Junior Social Media Manager opening at TennisShop.ae in Dubai, Dubai, United Arab Emirates just went live. The Digital Marketing group at TennisShop.ae has been on an upward hiring curve โ a good signal for anyone joining now. The upside for a the right person is straightforward: growing teams promote from within more often than mature ones. Expect the standard Junior Social Media Manager responsibilities plus the flex that comes with a growing team. Regionally, Dubai leads on both pay and visibility for digital marketing work; that hasn’t changed this year. It’s a solid entry point for candidates who want regional exposure without giving up ownership of real work โ you’re contributing, not observing.
Key Requirements
- 4 years of social media management, preferably in Sports, retail, fashion, or lifestyle brands
- on experience managing multiple platforms simultaneously (Instagram, TikTok, and at least one other)
- Demonstrated experience running email marketing campaigns (Mailchimp, Klaviyo, or similar)
- Some familiarity with AI writing tools
- Experience with analytics platforms: Meta Business Suite, TikTok Analytics, Google Analytics
- Understanding of social algorithms and content formats across Instagram, TikTok, and YouTube Mindset
- Experience with BigCommerce, Shopify, or other e
- Knowledge of tennis, padel, or sports fashion
Job Description
TennisShop.ae is the largest tennis store chain in the UAE, established in 2020. We specialize in providing top-quality tennis gear, apparel, shoes and equipment to players of all levels. Trusted by champions, we’re committed to empowering your game with products that seamlessly blend performance and style. As a leading destination for tennis enthusiasts, we’re engaged about delivering exceptional value and service to our customers.
We’re looking for a creative, data-driven Social Media Manager to own TennisShop.ae’s presence across Instagram, TikTok, Facebook, YouTube, Snapchat, and LinkedIn.
You’ll plan and execute content, run email marketing, and work closely closely.
We work fast and use AI tools to accelerate parts of our workflow. You won’t need to build automations from scratch ,a general comfort with AI writing tools (ChatGPT, Claude, or similar) is all we ask. We’ll train you on the rest.
Content Strategy & Production โ Plan and execute a monthly content calendar (30+ pieces/month) aligned with brand guidelines and campaign goals โ Brief, review, and publish Reels, Stories, static posts, and short-form video across all platforms โ Keep up brand voice, visual identity, and strategic positioning (tennis-first, fashion-forward)
Email Marketing โ Own the email marketing calendar โ plan, write, and send campaigns aligned with product launches and promotions โ Handle and grow the subscriber list; segment audiences for targeted sends โ Track email performance metrics (open rate, CTR, conversions) and report findings to leadership โ Coordinate email content with social campaigns for consistent messaging across channels
ATS Resume Tips for This Role
To get past Applicant Tracking Systems (ATS) for this Junior Social Media Manager opening, tailor your resume with the pointers below:
- Include these keywords verbatim in your Skills and Experience sections: Google Analytics, Content Strategy, Email Marketing, SEO, SEM, Google Ads, Meta Ads, HubSpot, Marketing Automation, Conversion Rate Optimization. ATS parsers match exact strings, not synonyms.
- Use a single-column layout. Two-column resumes break parsers โ text gets scrambled or dropped.
- Save as .docx or standard .pdf (not scanned/image PDF). Avoid text boxes, headers, footers, graphics.
- Use standard section headings: Experience, Education, Skills, Certifications.
- Mirror the exact job title (Junior Social Media Manager) in your target role line where truthful.
- Quantify results with numbers, percentages, currency. Metrics improve ATS scoring and human review.
- Spell acronyms out once (e.g., Search Engine Optimization (SEO)) so parser catches both forms.
- Font: Arial, Calibri, or Times New Roman at 10-12pt. Fancy fonts can render as unreadable glyphs.
Top 10 Interview Questions for This Role
- Walk me through your background and why you’re interested in this role.
- Describe a challenging project you owned end-to-end. What was the outcome?
- Tell me about a time you disagreed with a stakeholder. How did you handle it?
- How do you prioritize when everything on your plate feels urgent?
- How would you build a marketing funnel from scratch for a B2B SaaS product?
- Talk about a campaign that underperformed. What did you change?
- How do you decide budget split across SEO, paid, and content?
- Which KPIs matter most for brand vs. performance work, and why?
- Walk me through your attribution model for multi-touch conversions.
- How do you A/B test on low-traffic pages without burning weeks?
How to Apply
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