B2B Sales Executive – Tyres and Fleet Solutions – Al-Futtaim Group

Al-Futtaim Automotive represents major international vehicle brands across the region, and its tyres and fleet solutions arm sells directly into commercial and fleet customers rather than individual retail buyers. A B2B Sales Executive in this role owns a book of business or a territory of fleet operators, logistics companies, and commercial vehicle owners, working to win new accounts and grow existing ones for tyre and fleet maintenance solutions.

The work is relationship-led and target-driven: prospecting new fleet accounts, running site visits and product presentations, negotiating pricing and service agreements, and staying closely engaged with existing clients to make sure service levels hold up and renewal conversations go smoothly. Because fleet customers often have recurring, high-volume needs, much of the value in this role comes from account retention and expansion rather than one-off transactions.

Success depends on understanding a commercial client’s operational pressures, uptime, cost per kilometer, safety compliance, and positioning tyre and fleet solutions as a way to reduce those pressures rather than just selling a product. That means the role suits someone comfortable in technical, consultative selling rather than a purely transactional retail pitch.

This is a strong fit for someone with B2B or automotive sales experience who enjoys building long-term commercial relationships and is comfortable managing a pipeline with a mix of prospecting, negotiation, and account management.

Fleet and commercial tyre accounts are typically high-volume and recurring, which means a B2B Sales Executive's performance has an outsized and compounding effect on revenue compared to one-off retail sales. Winning a new fleet account doesn't just generate a single sale, it establishes a recurring service relationship that can run for years if managed well, so the account-building work done in the early stages of this role has long-tail financial impact. On the flip side, poor account service, missed delivery windows, inconsistent pricing, slow response to issues, can cause a fleet customer to churn to a competitor, taking a large, recurring revenue stream with them. Because fleet operators care intensely about vehicle uptime and cost predictability, a sales executive who understands and speaks to those operational pressures builds more durable trust than one who competes purely on price, which protects margin over the life of the account. This role is also a frontline source of market intelligence: fleet customers' evolving needs, whether that's a shift toward particular tyre specifications or new fleet maintenance expectations, often surface first in these client conversations, informing how Al-Futtaim Automotive positions its broader commercial offering. Strong performance here directly supports Al-Futtaim's position as a trusted commercial partner rather than just a parts and service vendor.

B2B sales in a technical, operationally-grounded category like fleet and tyre solutions builds a genuinely different skill set than consumer retail sales: it requires understanding a client's business economics well enough to make a credible case for why your solution reduces their costs or risk, not just why your product is good. That consultative selling muscle, learning to sell against operational pain points rather than product features, is highly transferable across any B2B sales career, from industrial equipment to logistics services to enterprise software. Working within Al-Futtaim Automotive also provides exposure to how a large, diversified regional group manages its commercial relationships at scale, including structured account planning, pricing governance, and service-level management, skills that are harder to develop in a smaller or less structured sales organization. The role builds real account management discipline: balancing new business development with the ongoing work of protecting and growing existing accounts, which is a more sustainable and higher-value skill than pure hunting. Because fleet and commercial vehicle operators span logistics, construction, retail distribution, and other sectors, this role also builds a broad professional network across industries that use commercial vehicles at scale. People who perform well in B2B automotive or industrial sales roles like this one typically progress into senior account management, regional sales leadership, or move into broader B2B sales roles in adjacent industrial or logistics sectors where relationship-based, consultative selling is valued.

• Bachelor’s degree or equivalent experience in sales, business, or a related field
• Proven B2B sales experience, ideally in automotive, tyres, fleet services, or industrial products
• Strong negotiation and relationship-building skills with commercial clients
• Ability to understand and speak to fleet operational metrics such as uptime and total cost of ownership
• Comfortable managing a sales pipeline and meeting revenue targets
• UAE driving license and willingness to travel for client site visits
• Strong verbal and written communication skills